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Extreme chicken consumption earns a prize at Wing Bowl 2012

Tim Shaffer / Reuters

Contestant "Stevil Kanevil" is struck with a bamboo cane as he enters the arena for "Wingbowl 2012", the annual chicken wing eating contest in Philadelphia, Pennsylvania on Friday.

Alex Brandon / AP

Craig "Hot Pockets" Injajin from Abington, Pa., eats chicken wings during SportsRadio WIP's Wing Bowl 2012 eating contest on Friday. The annual event is held the Friday before the Super Bowl.

Tim Shaffer / Reuters

Competitive eater Takeru Kobayashi from Japan celebrates after winning "Wingbowl 20," by consuming a record 337 chicken wings in the 30-minute contest period.

If you're still hungry for more, see last year's event in PhotoBlog.